Famitsu Game Hakusho (White Paper) 2025 is coming out on Aug. 7th. A few highlights:
Top 3 selling games in Japan in the past 20 years (2005-2024, physical only)
- Animal Crossing New Horizons, Switch, 8,022,435
- New Super Mario Bros, DS, 6,435,077
- Mario Kart 8 Deluxe, Switch, 6,167,617
Global game content market size, 2024
- Total ≈ 204.39 billion USD; -2.6% YoY
- East Asia 44.1%; strong performance in China
- North America 28.1%
- Europe 17.2%
- Others 10.6%
Japan game content market size, 2024
- Total ≈ 2.3961 trillion JPY; +3.4% YoY
- Mobile 1.7482 trillion JPY
- PC 265.3 billion JPY
- Console digital 270.7 billion JPY
- Console physical 111.9 billion JPY; only segment declining
Japan game market size by user type, 5-59 y/o, 2024
- Total gaming population ≈ 54.753 million
- Mobile users 42.775 million
- Console users 29.512 million
- PC users 14.524 million
- 24.782 million users played on 2+ platforms; see Venn diagram below for all overlapping sets
[Originally posted on 2025-08-06 Pacific Time]
