Knowledge-based discourse

The most desirable employers for Japanese college students graduating in 2027 include the following VG companies:

#4 Nintendo (#1 for men, #21 for women)
#21 Bandai Namco (#10 men)
#24 Konami (#6 men)
#30 Sega (#15 men)
#39 Capcom (#11 men)
#110 Sony Interactive Entertainment
#125 Square Enix

Observations:

  • Aside from Nintendo, women aren’t interested in VG employers
  • SIE’s status in Japan truly has deteriorated
  • SE’s mindshare among the youth is low (average age of FF/DQ fans in Japan is 42)

Source: Gakujo survey of 15k+ students

[Originally posted on 2025-12-01 Pacific Time]